Guitar Story A Brand Lineage Research Project

Company

Fender Electric Instrument Company (Leo Fender), Fullerton CA: brand owner behind Fender · Guitar Story

brand owner

Fender Electric Instrument Company (Leo Fender), Fullerton CA

USA^{[1, 2]}

Every date on this page is unverified. It comes from an internal draft and has no source attached yet.

Plants it ran, and the brands built there

Fender Electric Instrument Company (Leo Fender), Fullerton CA ran 2 plants on record. The brands below were built at those plants, whoever owned the name.

Plant	Ran it	Brands built there
Fender's Radio Service / Fender Electric Instrument workshop (107 S Harbor Blvd, Fullerton) Fullerton, CA, USA^{[3, 4]}	1946–1951^[3]	Fender Fender USA · 1946–1951^{[3, 1]}
Fender Fullerton factory (Pomona Ave / S Raymond Ave / S Valencia Dr campus) Fullerton, CA, USA^{[3, 4, 5, 6, 7]}	1950–1965^{[3, 4]}	Fender Fender USA · 1950–1985^{[3, 4, 6, 7]}

Brands controlled

Years	Brand	How	Source
1946–1965	Fender	owns	unverified^{[1, 2]}

Eras as owner

2 eras under this owner. One owner can span several plants, so “owned by Fender Electric Instrument Company (Leo Fender), Fullerton CA” is not one thing either.

Years	Line	Plant
1946–1951^{[1, 2, 3]}	Fender USA	Fender's Radio Service / Fender Electric Instrument workshop (107 S Harbor Blvd, Fullerton)
1950–1965^{[1, 2, 3, 4, 6, 7]}	Fender USA	Fender Fullerton factory (Pomona Ave / S Raymond Ave / S Valencia Dr campus)

Sources

Every numbered marker on this page points here: the document, its grade and the passages relied on. An era is computed, so it cites the facts it was derived from. A fact marked “no source” has no claim attached yet.

1
Fender ownership historygraded secondary
2
Fender Musical Instruments Company Historygraded secondary
3
Fender's Radio Servicegraded primary
4
Relics of Fullerton: The Buildings of Leo Fendergraded secondary
5
Fender Musical Instruments Corporationgraded community
6
The End of the CBS Era: Inside the 1985 Fender Buyoutgraded community
7
Fender factoriesgraded community

See something wrong, or know a better source?